Ella Broks

Editor
DISC Type : SC

Head Wholesale and Alternative Channels Distribution at AIG

New York, New York, United States

Overview

Ella has no verified overview

Personality Overview

Self-Disciplined

Late Adopter

Slow Buyer

They are always well-planned and adopt a systematic approach.  They are heavily focused on quality and prefer doing things the right way, even if it takes time. Being observant comes to them naturally.

Topics They Care About

Ella has no verified topics they care about

Media Appearances

Ella has no verified media appearances

Work History

5-2023
Head Wholesale and Alternative Channels Distribution at AIG
5-2021 - 5-2023
NA Wholesale Distribution Leader at AIG
4-2020 - 5-2021
National Director Of Business Development at Lexington Insurance Company
4-2018 - 3-2020
Head Sales Excess & Surplus at Swiss Re Corporate Solutions
9-2016 - 4-2018
Head Sales Force Effectiveness North America at Swiss Re Corporate Solutions

Education

2010 - 2011
Degree from United International Business School
2007 - 2010
Bachelor from Università Bocconi

More Information

Social Presence :

Prographics :

Exp : 11 Location : New York, New York, United States Job Level : N/A Designation : Head Wholesale and Alternative Channels Distribution at AIG
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Insights For Selling To Ella

During A Call Or A Meeting

DO's

  • When following up with them, expect slowness; use questions to engage them, preferably over email.
  • Share a one-off customer success story but keeps the focus on highlighting objective, numerical results
  • Use a presentation with information before getting into a live product walkthrough

DONT's

  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Don't ask them to move fast, let them take their time and digest all the information
  • Give it some time before you try to build rapport and a relationship, it doesn't come to them naturally

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ella is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Ella

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Ella move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Ella take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Ella

Personality Compatibility


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