Ella Davidson

Pioneer
DISC Type : Ids

Founder at The Book Publicist

Dorstone, England, United Kingdom

Overview

Ella Davidson is the Founder and Director of The Book Publicist, an agency specializing in authority-building PR for founders and non-fiction authors. With over 20 years of experience, she has led more than 1, 000 book campaigns. Colleagues and clients describe her as creative, personable, and a gifted PR professional.

Outside of her directorial duties, Ella is deeply engaged in the literary community. She expresses great enthusiasm for attending major industry events like The London Book Fair, valuing the opportunity to connect with clients, partners, and colleagues from across the globe.

Her agency is the official PR partner for the prestigious Business Book Awards.

Personality Overview

Friendly But Fast

Dynamic But Sincere

Driven But Considerate

If they are convinced, they can become very strong champions for your product  They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed They have the unique ability to win both love and respect from their team (or outsiders)

Topics They Care About

Author Authority
Her core business is transforming experts, founders, and entrepreneurs into recognized authorities in their fields through strategic book and thought-leadership PR.
Business Books
Her agency is the official PR partner for the Business Book Awards, and she frequently promotes and works with authors in the business genre.
Thought Leadership
Specializes in securing high-profile media coverage to build influence, credibility, and long-term brand equity for her clients.

Media Appearances

The Book Publicist - Founders Video. Featured in Vimeo

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The Book Publicist. Featured in Vimeo

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Work History

4-2010
Founder at The Book Publicist
3-2008
Director at The Book Publicist
3-2008
Director at Startup PR
2006 - 2009
Public Relations Executive at Crimson Business

Education

2000 - 2003
BAHons from Cardiff University / Prifysgol Caerdydd

More Information

Social Presence :

Prographics :

Exp : 20 Location : Dorstone, England, United Kingdom Job Level : Leadership Designation : Founder at The Book Publicist
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Insights For Selling To Ella

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but nurture the relationship too
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Showcase existing customers and use case-studies to grab their attention

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t be very informal during the early interactions even if they are being so themselves
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ella is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Ella

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Ella move?

  • They are generally fast movers and can take quick decisions
  • Can Ella take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Ella

Personality Compatibility


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