Elvira Ikoeva

Energizer
DISC Type : I

Business Development Operations Manager at Plata Card

Mexico City, Mexico

Overview

Elvira is a Business Development and Operations Manager at Plata Card, specializing in leading strategic partnerships and revenue growth for fintech platforms in Mexico. She has extensive experience managing sales teams across LATAM for companies like TipTop Pay and Voximplan. She holds a degree in Neuropsychology.

Outside of her professional focus on finance and technology, Elvira believes in the importance of work-life balance and the power of building strong connections. People who have worked with her describe her as a supportive mentor with strong relationship-building and closing skills.

She applies principles from her Neuropsychology background to enhance customer experiences and team dynamics.

Personality Overview

Informal

Relationship Oriented

Big Picture Person

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They are naturally enthusiastic, so take their promise with a pinch of salt. They excel at seeing the bigger picture, and the long-term impact of their decisions.

Topics They Care About

eCommerce in Mexico
She actively shares insights and analysis on the future growth, opportunities, and challenges of the eCommerce market in Mexico.
FinTech Inclusion
Her current role at Plata Card focuses on revolutionizing how people interact with money by providing inclusive access to premium financial products in Mexico.
Last-Mile Logistics
She is actively evaluating and seeking to connect with last-mile logistics and high-volume shipping providers for operations in Colombia.

Media Appearances

Elvira has no verified media appearances

Work History

4-2025
Business Development Operations Manager at Plata Card
3-2024 - 3-2025
Head of Sales, Mexico at TipTop Pay
2-2023 - 3-2024
Regional Manager at Recommendix
12-2021 - 6-2022
Head of Iberia and LATAM at Voximplant
1-2021 - 3-2022
Team Lead, Global Team (LATAM and Spain) at Voximplant

Education

Neuropsychology from University of Educational Medicine

More Information

Social Presence :

Prographics :

Exp : 7 Location : Mexico City, Mexico Job Level : Middle Designation : Business Development Operations Manager at Plata Card
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Insights For Selling To Elvira

During A Call Or A Meeting

DO's

  • Be friendly and entertaining in your conversation
  • Share some stories about how you you have helped people in similar positions succeed
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.

DONT's

  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Don’t be excessively objective, be a storyteller
  • Avoid overloading them with too much detail

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Elvira is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Elvira

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Elvira move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Elvira take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Elvira

Personality Compatibility


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