Emile Seferian

Observer
DISC Type : ci

Sales Director at SAP

Dubai, Dubai, United Arab Emirates

Overview

Emile Seferian is an Executive Director at SAP with over 18 years of IT industry experience, focusing on digital transformation for major companies in the Gulf and Levant. He holds executive certificates from the London School of Economics and Harvard Business School Online, underscoring his expertise in business management.

He is a key figure in driving strategic partnerships, recently participating in a fireside chat with Microsoft to discuss the combined technological impact of their collaboration. He is also committed to fostering innovation and operational excellence for his clients.

Personality Overview

Assertive

Value Driven

Example Seeker

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They are generally strong communicators and are not easy to convince. They are likely to ask many questions and look heavily for supporting information.

Topics They Care About

Digital Transformation
Engages with multi-billion dollar companies to execute their digital transformation initiatives, leveraging solutions like RISE with SAP for major regional brands.
Strategic Partnerships
Actively promotes the SAP and Microsoft partnership, highlighting its success and transformative power for customers through joint events and fireside chats.
Business AI
Drives the adoption of AI-infused solutions for clients, enabling them to streamline operations, improve efficiency, and automate tasks for better business outcomes.

Media Appearances

Emile has no verified media appearances

Work History

2-2022
Sales Director at SAP
1-2020 - 2-2022
Senior Account Executive - Public Sector at SAP
3-2019 - 1-2020
Senior Account Executive - Customer Experience at SAP
5-2012 - 2-2013
Sales Manager - BRS Division - North Gulf at EMC
9-2011 - 9-2012
Software Manager at EMC

Education

8-2025 - 10-2025
Financial Accounting from Harvard Business School Online
2-2025 - 8-2025
Business Management Executive Programme from The London School of Economics and Political Science (LSE)

More Information

Social Presence :

Prographics :

Exp : 14 Location : Dubai, Dubai, United Arab Emirates Job Level : Mid-senior Designation : Sales Director at SAP
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Insights For Selling To Emile

During A Call Or A Meeting

DO's

  • Ask them questions to understand their needs better while staying affable
  • Help them understand the risk aspect fully while inspiring confidence
  • Build rapport, it will come handy to handle hard questions later

DONT's

  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t brush off any concerns, take all questions seriously

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Emile is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Emile

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Emile move?

  • They like to analyze well and can take their time to reach any decisions.
  • Can Emile take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Emile

Personality Compatibility


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