Emily Casso Ford, Esq, RIMS-CRMP

Questioner
DISC Type : c

Divisional Vice President, Risk Management at Globe Life

McKinney, Texas, United States

Overview

Emily has no verified overview

Personality Overview

Value Seeker

Not Easily Convinced

Cautious & Analytical

It is quite likely of them to ask for pricing or other concessions.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Emily has no verified topics they care about

Media Appearances

Emily has no verified media appearances

Work History

10-2024
Divisional Vice President, Risk Management at Globe Life
11-2018 - 10-2024
VP, Enterprise Risk at Globe Life
8-2013 - 7-2018
Corporate Counsel at AdvoCare
2-2012 - 8-2013
Associate at Thomson Reuters
12-2010 - 2-2012
Attorney at Robert Half Legal, Level2, Smith Reyna

Education

J.D. from Southwestern Law School
B.A. from University of Southern California

More Information

Social Presence :

Prographics :

Exp : 15 Location : McKinney, Texas, United States Job Level : Senior Designation : Divisional Vice President, Risk Management at Globe Life
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Insights For Selling To Emily

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Back up any claims with data and numbers

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Emily is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Emily

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Emily move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Emily take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Emily

Personality Compatibility


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