Emily Gulden

Enthusiast
DISC Type : i

Head of Marketing and Communications at Bessemer Trust

New York, New York, United States

Overview

Emily has no verified overview

Personality Overview

Amiable & Agreeable

Consensus Focused

Optimistic

They agree with others often, so exercise caution when relying on their word.  They are more about building relationships than just cutting deals. Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

Emily has no verified topics they care about

Media Appearances

Emily has no verified media appearances

Work History

9-2022
Head of Marketing and Communications at Bessemer Trust
1-2021 - 8-2022
Consultant at 100 YARDS
5-2014 - 7-2019
Managing Director, Chief Marketing Officer U.S. Private Bank at JPMorgan Chase & Co.
11-1997 - 9-2012
Managing Director, Head PWM Americas Marketing and Sales Management at Deutsche Bank

Education

1993 - 1997
Bachelor of Science (BS) from Bucknell University

More Information

Social Presence :

Prographics :

Exp : 25 Location : New York, New York, United States Job Level : Mid-senior Designation : Head of Marketing and Communications at Bessemer Trust
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Insights For Selling To Emily

During A Call Or A Meeting

DO's

  • Refer to interesting customer testimonials and stress on great customer experience
  • Maintain high, positive energy and convey confidence
  • Give them the opportunity to lead the conversation where possible

DONT's

  • Don’t be excessively objective, be like a storyteller with them
  • Don’t ask too many questions in one go, weave them into the flow
  • Don't be critical or challenge them openly, they can react defensively

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Emily is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Emily

  • They probably won't say no directly.


Insights For Deal Planning

    How fast (or slow) will Emily move?

  • They are not the ones to make fast decisions, even while they stay committed.
  • Can Emily take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Emily

Personality Compatibility


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