Emily Markus

Critic
DISC Type : C

Head of Social / Managing Director - LA at CROWN

Los Angeles Metropolitan Area, United States

Overview

Emily is a digital strategy expert with 8 years of experience, currently serving as the Head of Social and Managing Director for LA at CROWN. Described by colleagues as motivated, creative, and detail-oriented, she specializes in content creation and community engagement. Emily is a graduate of the University of Miami.

Outside of her professional life, Emily has a demonstrated passion for sports journalism. She has previously covered NCAA tournaments, where she interviewed players and attended press conferences, showcasing a talent for storytelling beyond social media.

She is a published writer on the sports platform SB Nation.

Personality Overview

Information Seeker

Critic

Objective Thinker

They don’t appreciate bells and whistles unless backed by data.  They are quite likely to negotiate on pricing or other key terms. They like to take decisions independently and do not seek others' support often.

Topics They Care About

Intentional Content
Advocates for content centered on quality over quantity, value over virality, and connection over conversion to earn audience attention.
Building Audience Trust
Believes content's primary goal is to build long-term trust, which she views as a more sustainable conversion tool than discounts.
Human-Centric Work
Emphasizes the importance of human collaboration and communication, cautioning against an over-reliance on AI in the workplace.

Media Appearances

Emily has no verified media appearances

Work History

2-2025
Head of Social / Managing Director - LA at CROWN
8-2024 - 1-2025
‎ at LA Libations
6-2023 - 1-2025
Social Media Manager at Almost Friday Media
5-2023 - 1-2025
Digital & Social Media Marketing Lead at AGCF
2-2020 - 6-2022
Senior Producer/Editor at Wave Sports + Entertainment

Education

2014 - 2017
Bachelor's degree from University of Miami
2009 - 2013
Education details unavailable from Archbishop Prendergast High School

More Information

Social Presence :

Prographics :

Exp : 4 Location : Los Angeles Metropolitan Area, United States Job Level : Mid-senior Designation : Head of Social / Managing Director - LA at CROWN
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Insights For Selling To Emily

During A Call Or A Meeting

DO's

  • Be ready to answer many clarity-seeking questions and requests for information
  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Be formal and objective, they will appreciate it more

DONT's

  • Don't give superficial answers, they are easily rattled by them
  • Don’t try too hard to build a relationship with them
  • Do not use very emotional or colorful language

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Emily is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Emily

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Emily move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Emily take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Emily

Personality Compatibility


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