Emily Sereda

Evaluator
DISC Type : CDS

Head of Group IT at Equitable Life of Canada

Greater Kitchener-Cambridge-Waterloo Metropolitan Area, Canada

Overview

Emily Sereda is the Head of Group IT at Equitable Life of Canada, where she focuses on transforming technology applications for Group Benefits. Her expertise lies in breaking down complex problems, reducing technical debt, and implementing Agile and DevOps processes. She holds a Bachelor of Arts from the University of Waterloo.

Emily is a motivating mentor and teacher, dedicated to lifelong learning and developing others. She values the meaningful impact of her work in the insurance industry, particularly the powerful connections made with clients and members. She is also a grateful person who values her family and friends.

She successfully transitioned her career from Human Resources and Talent Management into senior IT leadership roles.

Personality Overview

Fast But Analytical

Quality Focused

Hard To Convince

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They are not very likely to become strong advocates of your product or service They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Group Benefits Tech
Leads the transformation of Group Benefits technology applications to improve the experience for clients and members at Equitable Life.
Agile Transformation
Has direct experience transforming delivery teams by implementing Agile processes, Continuous Integration, and DevOps methodologies.
Team Mentorship
Views herself as a motivating mentor and teacher who is dedicated to the development of others and her own lifelong learning.

Media Appearances

Emily has no verified media appearances

Work History

9-2022
Head of Group IT at Equitable Life of Canada
2-2016 - 8-2022
Technical Program Director at Manulife
6-2013 - 2-2016
Strategy Program Manager at Economical Insurance
5-2012 - 6-2013
HR Manager - Energy & Consumer Division at ATS Automation
2-2012 - 5-2012
Talent Manager - Corproate at ATS Automation

Education

1988 - 1992
Bachelor of Arts from University of Waterloo

More Information

Social Presence :

Prographics :

Exp : 16 Location : Greater Kitchener-Cambridge-Waterloo Metropolitan Area, Canada Job Level : Mid-senior Designation : Head of Group IT at Equitable Life of Canada
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Insights For Selling To Emily

During A Call Or A Meeting

DO's

  • Help them see both - the ‘big picture’ impact and the ROI of the investment
  • Be prepared for comments or questions that are critical of your product or your claims
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples

DONT's

  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid making strong statements, instead invite them to agree with you by asking them questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Emily is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Emily

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Emily move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Emily take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Emily

Personality Compatibility


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