Emma Fitzgerald

Enthusiast
DISC Type : i

Marketing Manager at Charities Aid Foundation

London Area, United Kingdom

Overview

Emma is a Marketing Manager at CAF Bank with a background in B2B marketing and digital strategy. She holds a Bachelor of Commerce from Victoria University of Wellington and spent five years at TwoTicks, where she moved through sales, operations, and marketing roles, contributing to the companys growth.

Outside of her direct marketing responsibilities, Emma shows a keen interest in high-level business and financial insights. She actively follows publications such as the Harvard Business Review and The Wall Street Journal to stay informed on current trends and corporate strategies.

After an incredible five-year journey seeing TwoTicks flourish, she successfully transitioned her diverse experience into her current role.

Personality Overview

Amiable & Agreeable

Story Driven

Consensus Focused

Unlike D or C types, they are convinced more by stories and testimonials.  They are generally friendly, so be careful when relying on their word. They are more about building relationships than just cutting deals.

Topics They Care About

B2B Marketing
Developed extensive skills in B2B marketing, including digital strategy, email marketing, and Search Engine Marketing (SEM) during her five years at TwoTicks.
Marketing for Charities
[Predicted] Her current role as Marketing Manager for Charities Aid Foundation (CAF) Bank implies a focus on applying marketing strategies within the non-profit and financial sectors.
Career Progression
Demonstrated significant career growth at her previous company, moving from an administrator role to team lead and eventually marketing manager.

Media Appearances

Emma has no verified media appearances

Work History

10-2023
Marketing Manager at Charities Aid Foundation
9-2022 - 6-2023
Operations Team Lead at TwoTicks
8-2020 - 3-2021
Logistics Coordinator at MAYGROVE MANAGEMENT SERVICES LIMITED
2-2020 - 7-2023
Marketing Manager at TwoTicks
11-2018 - 2-2020
Administrator at Barnardo's

Education

2016 - 2018
Bachelor of Commerce - BCom from Victoria University of Wellington

More Information

Social Presence :

Prographics :

Exp : 6 Location : London Area, United Kingdom Job Level : Middle Designation : Marketing Manager at Charities Aid Foundation
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Insights For Selling To Emma

During A Call Or A Meeting

DO's

  • Ask them how their day is going or exchange some other pleasantries
  • Refer to interesting customer testimonials and stress on great customer experience
  • Give them the opportunity to lead the conversation where possible

DONT's

  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Don’t ask too many questions in one go, weave them into the flow
  • Don’t be excessively objective, be like a storyteller with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Emma is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Emma

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Emma move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Emma take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Emma

Personality Compatibility


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