Emma Smethurst

Energizer
DISC Type : I

Core Enterprise Account Executive - Retail at Salesforce

Austin, Texas, United States

Overview

Emma is an Enterprise Account Executive at Salesforce, specializing in cloud analytics and CRM solutions for the retail and consumer goods sectors. Known for being resilient, ambitious, and a high achiever, she partners with business leaders to solve complex data challenges. She is a graduate of UCLA with a degree in Sociology.

Outside of her professional life, Emma is a decorated former Division I athlete, having been a member of the UCLA Swim and Dive Team. She is a two-time USA Swimming Scholastic All-American and her personal interests include traveling and cooking.

While competing as a D-I athlete, Emma made the UCLA Athletic Directors Honor Roll every single quarter.

Personality Overview

Informal

Enthusiastic

Full Of Energy

They excel at seeing the bigger picture, and the long-term impact of their decisions.  They are people oriented, friendly and like creating new connections. Unlike C or D types, they are vocal with their opinions but not so much with their questions.

Topics They Care About

Cloud Analytics & CRM
Her entire career at Salesforce has focused on helping retail and consumer goods organizations leverage cloud analytics and CRM solutions to drive decision-making.
Productivity Hacks
She has shared posts about using tools like Slackbot to automate daily workflows, save time on manual tasks, and work smarter.
Competitive Swimming
Was a Division I athlete on the UCLA Swim and Dive Team, a USA Swimming Scholastic All-American, and previously worked as a swim coach.

Media Appearances

Emma has no verified media appearances

Work History

2-2026
Core Enterprise Account Executive - Retail at Salesforce
10-2023 - 2-2026
Tableau Enterprise Account Executive - Retail at Salesforce
6-2022 - 10-2023
Senior Business Development Representative - Commercial & Enterprise Financial Services at Salesforce
9-2021 - 12-2021
Social Media Marketing Specialist at The Social Tale
6-2021 - 8-2021
Sales for a healthcare insurance startup that had its IPO in 2021 at Alignment Healthcare

Education

Sociology from UCLA

More Information

Social Presence :

Prographics :

Exp : 11 Location : Austin, Texas, United States Job Level : Middle Designation : Core Enterprise Account Executive - Retail at Salesforce
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Insights For Selling To Emma

During A Call Or A Meeting

DO's

  • Speak enthusiastically with energy, maintain a clear and confident tone
  • Talk about their team and how your product will help them do things better and easier
  • Do some small talk, ask them how things are going on their side

DONT's

  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Avoid cutting into their flow
  • Don’t be too formal, focus on building comfort and trust

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Emma is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Emma

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Emma move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Emma take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Emma

Personality Compatibility


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