Enas Farouk in

Enas Farouk

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Associate Director HR at SAMANA Developers
📍 Dubai, United Arab Emirates

Enas Farouk is a seasoned HR leader with over 15 years of experience in the UAE, currently serving as the Associate Director of HR at SAMANA Developers. She specializes in strategic initiatives like performance management, Emiratisation, and enhancing employee experience. Colleagues describe her as a "Go Getter, " hardworking, and highly energetic, with vast knowledge of the GCC region.

Outside of her core HR functions, Enas shows a strong interest in the application of modern technology and psychology in the workplace. This is demonstrated through her certifications in "Using AI to Improve Human Resources Practices" and "Developing Your Emotional Intelligence, " highlighting a passion for continuous learning and innovative HR solutions.

Unique fact: Enas is passionate about aligning HR with business growth, recently celebrating her companys landmark AED 2. 7 billion waterfront development project.

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Experience
19 Years
Current Role
Associate Director HR
Job Level
Mid-senior
Location
Dubai, United Arab Emirates
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Enas cares about

Emiratisation Strategies
A core specialty mentioned across her roles at SAMANA Developers, DAMAC Properties, and Khidmah, focusing on engaging and retaining the local workforce.
AI in HR
Holds a certification in "Using AI to Improve Human Resources Practices, " indicating a forward-thinking approach to HR transformation and operational efficiency.
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Career

Work history

12-2025
Associate Director HR
SAMANA Developers
6-2025 - 12-2025
People and Performance HRBP
DAMAC Properties
11-2023 - 6-2025
PCP, People Culture & Performance (HR) Manager
Khidmah
10-2022 - 11-2023
HR Manager
International Schools Partnership - Middle East
10-2020 - 11-2022
Human Resources Manager
International Schools Partnership - Middle East
In the press

Media appearances

Enas Farouk Joins SAMANA Developers as Associate Director – HR. Featured in HR Today
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Education
2002 - 2004
Associate's degree
The American University in Cairo
1999 - 2004
B.A
Cairo University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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