Enrico Vita

Evaluator
DISC Type : sdc

Chief Executive Officer at Amplifon

Milan, Lombardy, Italy

Overview

Enrico Vita is the Chief Executive Officer of Amplifon, where he leads the global hearing care retailers growth and innovation strategy. With a background in Mechanical Engineering from Università Politecnica delle Marche, his career is marked by a focus on strategic acquisitions and expanding the companys global footprint, notably through the recent transformative acquisition of GN Hearing.

Personality Overview

Thorough Evaluator

Quality Focused

Fast But Analytical

They focus on the results, but can still be quite procedural and analytical about how to get there  They are not very likely to become strong advocates of your product or service They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Topics They Care About

Strategic M&A
He has overseen more than €2 billion in M&A, including the recent, transformative acquisition of GN Hearing, which he called a "turning point" for Amplifon.
Hearing Care Innovation
Leads a company dedicated to improving lives through hearing solutions and has launched AmplifonX, an internal startup, to drive digital innovation in customer service.
Global Growth
His strategy focuses on a combination of organic growth and acquisitions to expand market presence in high-potential areas like the US, Europe, and China.

Media Appearances

Enrico Vita, CEO of Amplifon - Executive Chats (Podcast Episode 6). Featured in Apple Podcasts

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Amplifon CEO Says GN Hearing Deal to Make US Its Biggest Market. Featured in Bloomberg

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Amplifon reports revenue growth, CEO Enrico Vita - performance driven by Europe and America. Featured in Pressonlinews

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Work History

10-2015
Chief Executive Officer at Amplifon
3-2015 - 10-2015
Chief Operating Officer at Amplifon
3-2014 - 3-2015
Executive Vice President EMEA at Amplifon
5-2013 - 2-2014
Chief Operating Officer - Sales and Marketing at Indesit Company

Education

Master of Engineering (M.Eng.) from Università Politecnica delle Marche

More Information

Social Presence :

Prographics :

Exp : 12 Location : Milan, Lombardy, Italy Job Level : Leadership Designation : Chief Executive Officer at Amplifon
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Insights For Selling To Enrico

During A Call Or A Meeting

DO's

  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Showcase your competitive superiority clearly when possible or address it at the minimum
  • Showcase how you can impact results but also make sure that you share detailed information too

DONT's

  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Avoid inviting them for any social interactions until you have built some rapport with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Enrico is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Enrico

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Enrico move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Enrico take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Enrico

Personality Compatibility


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