Eric Pasciuti, CFA in

Eric Pasciuti, CFA

Inquirer · DISC type cd
Product Marketing Business Management: Vision, TV & Home at Apple
📍 Los Gatos, California, United States

Eric is a product marketing leader at Apple, shaping the business management for innovative products like the Vision Pro, Apple TV, and Apple Home. His career combines deep tech experience with a strong foundation in finance from his time at Morgan Stanley and his CFA charter.

He has a keen interest in consumer electronics, wearables, and the future intersections of spatial computing and AI. Before his MBA, he served as a Fulbright Fellow in Taiwan, where he taught English and acted as a cultural ambassador, demonstrating a passion for cross-cultural experiences.

Unique fact: Eric received a Fulbright Award to teach English in Yilan, Taiwan after graduating from James Madison University.

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Experience
15 Years
Current Role
Product Marketing Business Management: Vision, TV & Home
Location
Los Gatos, California, United States
Personality Overview

How Eric shows up

ROI Conscious
Judgemental
Hard To Convince

They respond well to confident salespeople. They can be nudged to make faster decisions by offering what they value. They don’t always try to control the conversation but neither do they like yielding it fully.

Priorities

Topics Eric cares about

Spatial Computing
He is in a product marketing and business management role for Apple Vision Pro, working on the launch of the product, its accessories, and enterprise strategy.
Go-to-Market Strategy
Has extensive experience launching major Apple products, including multiple versions of the Apple Watch and the new Vision Pro, managing their market introduction and business performance.
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Career

Work history

2023
Product Marketing Business Management: Vision, TV & Home
Apple
2021 - 2023
Product Marketing Business Management: Vision
Apple
2019 - 2021
Product Marketing Business Management: Watch
Apple
2017 - 2019
Associate, Technology Investment Banking
Morgan Stanley
2016 - 2017
Associate, Venture Capital
OCA Ventures
In the press

Media appearances

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Education
Master of Business Administration (MBA)
Northwestern University - Kellogg School of Management
Bachelor of Science (B.S.)
James Madison University
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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