Eric Pelfrey

Questioner
DISC Type : c

Vice President, Global Retail Operations at Alo Yoga

Beverly Hills, California, United States

Overview

Eric has no verified overview

Personality Overview

Cautious & Analytical

Value Seeker

Not Easily Convinced

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They are more likely than others to negotiate on pricing and terms. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Eric has no verified topics they care about

Media Appearances

Eric has no verified media appearances

Work History

4-2025
Vice President, Global Retail Operations at Alo Yoga
9-2022 - 4-2025
Head of Global Retail Operations at Alo Yoga
7-2020 - 9-2022
Senior Director, Retail Operations at Harbor Freight Tools
12-2018 - 7-2020
Senior Director, Retail Operations at SEPHORA
10-2016 - 12-2018
Director, Workflow Optimization at SEPHORA

Education

Bachelor of Science - BS from Santa Clara University

More Information

Social Presence :

Prographics :

Exp : 19 Location : Beverly Hills, California, United States Job Level : Senior Designation : Vice President, Global Retail Operations at Alo Yoga
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Insights For Selling To Eric

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Tell them that you will come back if you don’t have a good answer for a question
  • Back up any claims with data and numbers

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Eric is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Eric

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Eric move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Eric take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Eric

Personality Compatibility


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