Erica Entwistle

Questioner
DISC Type : c

Senior Integrated Campaigns Manager at Nasuni

Washington DC-Baltimore Area, United States

Overview

Erica has no verified overview

Personality Overview

Cautious & Analytical

Not Easily Convinced

Systematic

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They prefer to do thorough analysis of any situation. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Erica has no verified topics they care about

Media Appearances

Erica has no verified media appearances

Work History

10-2025
Senior Integrated Campaigns Manager at Nasuni
1-2023 - 10-2025
Senior Marketing Programs Manager at Nasuni
1-2021 - 1-2023
Marketing Programs Manager at Nasuni
1-2020 - 1-2021
Marketing Manager at Hospital IQ
1-2018 - 1-2020
Marketing Specialist at Hospital IQ

Education

2011 - 2015
Bachelor of Science (B.S.) from University of Connecticut

More Information

Social Presence :

Prographics :

Exp : 11 Location : Washington DC-Baltimore Area, United States Job Level : Middle Designation : Senior Integrated Campaigns Manager at Nasuni
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Insights For Selling To Erica

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • If you have a lower priced product compared to the competition, call out the same
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Erica is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Erica

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Erica move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Erica take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Erica

Personality Compatibility


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