Erica Hasenfus

Trailblazer
DISC Type : ID

Director, Global Marketing at Kraken Robotics

Halifax, Massachusetts, United States

Overview

Erica has no verified overview

Personality Overview

Values Relationships

Friendly But Fast

Persuasive

They prefer to ensure that they are in control of the situation.  They are not against taking risks and can make tough decisions when required.
 A combination of speed and relationship gets the best response from them.

Topics They Care About

Erica has no verified topics they care about

Media Appearances

Erica has no verified media appearances

Work History

7-2024
Director, Global Marketing at Kraken Robotics
9-2022 - 6-2024
Principal, Marketing Communications at MITRE
7-2020 - 9-2022
Strategic Communications Manager at Mission Technologies, a division of HII
8-2019 - 7-2020
Associate Marketing Manager at Hydroid, Inc.
12-2018 - 8-2019
Marketing Communications Specialist II at Hydroid, Inc.

Education

1-2018 - 9-2021
Master of Business Administration - MBA from Isenberg School of Management, UMass Amherst
2008 - 2013
Bachelor of Arts (B.A.) from Harvard University

More Information

Social Presence :

Prographics :

Exp : 9 Location : Halifax, Massachusetts, United States Job Level : Mid-senior Designation : Director, Global Marketing at Kraken Robotics
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Insights For Selling To Erica

During A Call Or A Meeting

DO's

  • Display high self-confidence and expect them to have a strong personality.
  • Ask them for a lunch or coffee once some rapport has been established
  • Give them control of the sales process

DONT's

  • Do not look like someone who doesn’t know what they are talking about
  • Don’t hesitate from asking them how they truly feel about your product
  • Don't make any commitments that you might not be able to fulfill

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Erica is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Erica

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Erica move?

  • They can reach decisions quickly if they develop trust and confidence in the product.
  • Can Erica take some risk or not?

  • If necessary, they will be ready to take risks.

You And Erica

Personality Compatibility


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