Erica Persson in

Erica Persson

Evaluator · DISC type cds
Global Communications Director at BYREDO
📍 Paris, Île-de-France, France

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
10 Years
Current Role
Global Communications Director
Job Level
Mid-senior
Location
Paris, Île-de-France, France
Personality Overview

How Erica shows up

Hard To Convince
Thorough Evaluator
Quality Focused

They focus on the results, but can still be quite procedural and analytical about how to get there They are not very likely to become strong advocates of your product or service They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Priorities

Topics Erica cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

4-2024
Global Communications Director
BYREDO
10-2022 - 12-2023
Head of Marketing & Communications
EYTYS
7-2021 - 10-2022
Global Communications Manager
L'Oréal
12-2019 - 7-2021
Senior International Corporate Press Officer
Louis Vuitton
10-2016 - 1-2020
International Menswear Press Officer
Louis Vuitton
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
Master of Science - MS
Institut Français de la Mode - Paris
Undergraduate courses in Business & Economics
Stockholm School of Economics
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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