Erik Pekar

Critic
DISC Type : C

Director of Strategic Marketing at Enterprise

Pompano Beach, Florida, United States

Overview

Erik has no verified overview

Personality Overview

Information Seeker

Negotiator

Objective Thinker

They don’t appreciate bells and whistles unless backed by data.  They like to take decisions independently and do not seek others' support often. They prefer to analyze logically and value objective facts over emotions.

Topics They Care About

Erik has no verified topics they care about

Media Appearances

Erik has no verified media appearances

Work History

6-2021
Director of Strategic Marketing at Enterprise
2-2020 - 6-2021
Director of Product Marketing at SmartDrive Systems
3-2019 - 2-2020
Head of Marketing and Customer Solutions at ABB OPTICAL GROUP
7-2014 - 3-2019
Global Director of Product Development & Innovation at Ryder System, Inc.
9-2012 - 7-2014
Head of US Sales Performance at DHL

Education

MBA from Vanderbilt University Owen Graduate School of Management
BA from University of Michigan

More Information

Social Presence :

Prographics :

Exp : 13 Location : Pompano Beach, Florida, United States Job Level : Mid-senior Designation : Director of Strategic Marketing at Enterprise
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Insights For Selling To Erik

During A Call Or A Meeting

DO's

  • Be ready for penetrating questions and critical examination of your pitch
  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories

DONT's

  • Don’t rush them till they have clearly gotten all the necessary information
  • Don’t try too hard to build a relationship with them
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Erik is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Erik

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Erik move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Erik take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Erik

Personality Compatibility


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