Erika Marsan

Galvanizer
DISC Type : Id

Senior Director Marketing - Regional Marketing AMERICAS at Dataiku

Canada

Overview

Erika has no verified overview

Personality Overview

People-Oriented

Pragmatic

Persuader

They will fight for you if they come to believe in you.  They respond better to a combination of speed and relationship. They do not mind taking risks and can make hard decisions, if necessary.

Topics They Care About

Erika has no verified topics they care about

Media Appearances

Erika has no verified media appearances

Work History

7-2024
Senior Director Marketing - Regional Marketing AMERICAS at Dataiku
5-2022 - 7-2024
Senior Marketing Director - US West & Canada at Dataiku
3-2020 - 5-2022
Marketing Director - US Central & Canada at Dataiku
8-2018 - 3-2020
Marketing Manager at Element AI, a ServiceNow company
7-2017 - 8-2018
Head of Marketing for New Enterprise Business and Lead Gen – Americas at Tata Communications

Education

Bachelor of Arts (BA) from UQAM | Université du Québec à Montréal

More Information

Social Presence :

Prographics :

Exp : 23 Location : Canada Job Level : Senior Designation : Senior Director Marketing - Regional Marketing AMERICAS at Dataiku
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Insights For Selling To Erika

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing how others made similar decisions
  • Find ways to push them a little if they don’t start giving a clear yes or no in due course
  • You might need to keep the conversation on track, they tend to slide off-topic

DONT's

  • Do not look like someone who doesn’t know what they are talking about
  • Don’t make promises that are hard to keep
  • Don’t be excessively objective, focus on building a story first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Erika is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Erika

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Erika move?

  • They can reach decisions quickly if they develop trust and confidence in the product.
  • Can Erika take some risk or not?

  • They can take risks if necessary.

You And Erika

Personality Compatibility


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