Ermelinda Procter

Initiator
DISC Type : Di

Enterprise Account Executive at Performa IT

United Kingdom

Overview

Ermelinda Proctor is a passionate Enterprise Account Executive at Performa IT, specializing in MuleSoft, Salesforce, and digital transformation. Colleagues describe her as a "natural go-getter, " "super driven, " and an "exceptional relationship builder, " with a history of overachieving in B2B SaaS sales at companies like Genesys and babelforce.

Outside of her professional role, Ermelinda is community-oriented and enjoys participating in team challenges for good causes. She recently completed a 15km charity trek around London with her colleagues to support a cause that she feels truly matters.

She holds degrees in both Law from the University of Liège and Linguistics, an uncommon combination for a career in technology sales.

Personality Overview

Impact-Oriented

Friendly Challenger

Risk-Accepting

They don’t mind taking a stand if they believe in something.  They measure a product on its merit but can be influenced by strong testimonials. They usually prefer to drive the conversation.

Topics They Care About

API-led Integration
Her expertise in MuleSoft and Salesforce, which are central to API-led strategies for digital transformation, is highlighted in professional recommendations.
Salesforce Ecosystem
Her recent professional activity is heavily focused on promoting and attending Salesforce community events, such as London's Calling and Agentforce World Tour.
Customer Engagement
She has authored articles on customer engagement transformation and has extensive experience in the customer service technology sector with companies like Aspect Software and Genesys.

Media Appearances

Ermelinda has no verified media appearances

Work History

10-2023 - 12-2024
Enterprise Account Executive at Performa IT
1-2023 - 9-2023
Enterprise Account Executive at babelforce
8-2022 - 1-2023
Enterprise Account Executive at Aspect Software
8-2021 - 7-2022
EMEA & APAC Sales Leader at Genesys
2-2020 - 7-2022
EMEA Enterprise Inside Sales Representative at Genesys

Education

2013 - 2015
Law from University of Liège
2018 - 2019
Bachelor's degree from Institute of Linguistics

More Information

Social Presence :

Prographics :

Exp : 5 Location : United Kingdom Job Level : N/A Designation : Enterprise Account Executive at Performa IT
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Insights For Selling To Ermelinda

During A Call Or A Meeting

DO's

  • Acknowledge their status and position during the conversation
  • Look like someone who is on top of their game
  • Keep your pitch focused on the impact but insert some anecdotes into it

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don't be unorganized, be prepared for the pitch

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ermelinda is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Ermelinda

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will Ermelinda move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Ermelinda take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Ermelinda

Personality Compatibility


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