Eronda S.

Supporter
DISC Type : s

Head of Strategy and Biz Operations, Amazon External Affairs IXT at Amazon

Houston, Texas, United States

Overview

Eronda is the Head of Strategy and Business Operations for Amazon External Affairs, leveraging over 20 years of experience as a litigator, sales executive, and operations leader. A graduate of The University of Texas, colleagues describe her as a powerful, impactful, and innovative leader who excels at navigating complexity and driving growth.

As a passionate "EQ Evangelist" and global keynote speaker, Eronda is dedicated to promoting emotional intelligence as a core leadership skill. She delivers keynotes and trainings to leaders around the world, sharing insights on how to harness EQ for personal and professional development.

She uniquely transitioned from a career as a litigator to a senior strategy and operations executive at a major global technology company.

Personality Overview

Thoughtful In Approach

Calm

Slow To Decisions

Their motivation stems from the impact that their decisions can have on the organization.
  They usually go by the book, following all rules and procedures. They are good and approachable with everyone, internally and externally.

Topics They Care About

Emotional Intelligence
A self-described "EQ Evangelist" who delivers keynotes on the topic and recently interviewed the founding director of the Yale Center for Emotional Intelligence.
Inclusive Leadership
She was nominated for the Global Inclusion Ambassador Leadership Award in 2023 and lists "Inclusive Experience Design" as a core part of her professional identity.
Strategic Operations
Her career is built on optimizing business operations, and she currently leads strategy and operations for a global division at Amazon.

Media Appearances

Eronda has no verified media appearances

Work History

5-2024
Head of Strategy and Biz Operations, Amazon External Affairs IXT at Amazon
1-2024 - 5-2024
NAMER Business Operations Leader at Amazon Web Services (AWS)
5-2022 - 4-2024
AWS- US Central Business Operations Leader at Amazon Web Services (AWS)
5-2022
Principal Enterprise Resource Leader at Amazon Web Services (AWS)
Enterprise Sales Leader- Corporate Division at Thomson Reuters

Education

1996 - 2000
BA from The University of Texas at Austin
2000 - 2003
J.D. from The University of Texas School of Law

More Information

Social Presence :

Prographics :

Exp : 3 Location : Houston, Texas, United States Job Level : Mid-senior Designation : Head of Strategy and Biz Operations, Amazon External Affairs IXT at Amazon
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Insights For Selling To Eronda

During A Call Or A Meeting

DO's

  • Focus your pitch on the impact that you could help them have on their organization
  • Use phrases like ‘others say that’, ‘zero risk in’, ‘seen proof of’ etc.
  • If possible, connect them to existing customers

DONT's

  • Don’t use phrases like ‘there might be’, ‘we haven’t yet’, ‘latest technology’ etc.
  • Don’t don the salesperson avatar, be the friendly advisor instead
  • Don’t keep pushing them for a straight answer, just make your own conclusions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Eronda is

  • Low risk, approval of other stakeholders and successful process-based evaluation are most important for them.
  • Will you ever get a clear answer from Eronda

  • They don’t say no very often, and can take you around in circles sometimes.

Insights For Deal Planning

    How fast (or slow) will Eronda move?

  • They do not like to rush, so they could be slow in making decisions.
  • Can Eronda take some risk or not?

  • They are risk-averse and like to make decisions that others support.

You And Eronda

Personality Compatibility


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