Erwin Raphael is the Senior Vice President of Global Revenue at Lucid Motors, overseeing worldwide sales, service, and customer experience. His 30-year career includes key roles at Amazon, Hyundai, and Chrysler, and he was instrumental in launching the Genesis brand as its COO. He holds bachelors degrees in chemistry and applied mathematics from The Ohio State University.
Outside of work, Erwin is a decorated U. S. Army veteran who now serves as an Army Reserve Ambassador for California. He is deeply committed to philanthropy, having co-founded The Lantern Network, a charity that supports young Black leaders, and he serves on the board of UCLA Health Systems.
Unique fact: Erwin served for eight years in the U. S. Army and continues to advocate for military veterans, having established multiple corporate veteran support programs.
Read the full overview →They prefer to move quickly, and expect the same from others. They do not care very much about building rapport or relationships. They like to stay in control of the negotiation or defining of the terms.
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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