Estefania Cuello

Questioner
DISC Type : c

Profesor at ICR Cursos Profesionalizantes

Argentina

Overview

Estefania Cuello is a Customer Experience Analyst at Federada Salud with a background in health administration and marketing. She focuses on designing and improving the patient journey, leveraging her technical skills to enhance customer interactions within the healthcare sector. She is a graduate of Instituto tecnologico autonomo del litotal TEC.

She describes herself as a good communicator who thrives on teamwork and new challenges. Her interest in understanding human emotion through neuromarketing suggests a passion for connecting with people on a deeper level, transforming insights into more human and memorable experiences.

Estefania recently completed a course in Neuromarketing to better understand the role of emotion in customer and patient interactions.

Personality Overview

Not Easily Convinced

Cautious & Analytical

Value Seeker

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  It is quite likely of them to ask for pricing or other concessions. They prefer to fully evaluate every situation.

Topics They Care About

Patient Experience
Her posts elaborate on improving the entire patient journey, from initial contact to post-care, emphasizing the emotional aspects of healthcare interactions.
Neuromarketing Principles
Recently completed a Neuromarketing course and discusses applying its principles to understand the emotions that drive customer decisions and experiences.
CX in Healthcare
As a CX Analyst at a health company, her primary focus is applying customer experience strategies to the unique challenges of the health insurance and services industry.

Media Appearances

Estefania has no verified media appearances

Work History

9-2023
Profesor at ICR Cursos Profesionalizantes
8-2022
Customer experience at Federada Salud
12-2019 - 8-2022
Auxiliar administrativo at Federada Salud
5-2018 - 11-2019
Administrativa en auditoria medica ( gestiones varias, analisis y recupero de debitos) at Asociacion de clinicas y sanatorios del sur de santa fe
9-2013 - 5-2018
Administrativo at Grupo Gamma

Education

3-2020 - 12-2022
Tecnicatura en marketing from Instituto tecnologico autonomo del litotal TEC
3-2013 - 3-2015
Tecnicatura from Instituto galileo galilei

More Information

Social Presence :

Prographics :

Exp : 15 Location : Argentina Job Level : N/A Designation : Profesor at ICR Cursos Profesionalizantes
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Insights For Selling To Estefania

During A Call Or A Meeting

DO's

  • Back up any claims with data and numbers
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t overhype the product/pitch, keep it measured
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Estefania is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Estefania

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Estefania move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Estefania take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Estefania

Personality Compatibility


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