Esther Igbinehi

Activist
DISC Type : Cd

Marketing Intelligence & Insights Director at Augustine Agency

Dallas, Texas, United States

Overview

Esther has no verified overview

Personality Overview

Logical And Quick

Meticulous

Value Conscious

They can be nudged to make faster decisions by offering what they value.  They focus on objectivity in a pitch and pay little attention to bells and whistles. They respond well to confident salespeople.

Topics They Care About

Esther has no verified topics they care about

Media Appearances

Esther has no verified media appearances

Work History

7-2024
Marketing Intelligence & Insights Director at Augustine Agency
9-2023 - 7-2024
Market Research Manager at Augustine Agency
6-2022 - 9-2023
Consumer Insights Consultant at Bellefu - digital agro connect
2-2019 - 10-2021
Consumer Insight and Market Intelligence Manager at UAC Foods Limited
12-2016 - 1-2019
Qualitative Researcher at Kantar

Education

2006 - 2010
Bachelor of Arts (B.A.) from Benson Idahosa University
2000 - 2006
Senior School Leaving Certificate from Federal Government Girls'College, Benin City

More Information

Social Presence :

Prographics :

Exp : 10 Location : Dallas, Texas, United States Job Level : Mid-senior Designation : Marketing Intelligence & Insights Director at Augustine Agency
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Insights For Selling To Esther

During A Call Or A Meeting

DO's

  • Make sure that you you respond to any queries from them quickly
  • Highlight the competitive differentiation of your product
  • Be crisp while making the pitch

DONT's

  • Do not give up if they are not convinced, try again with a different approach
  • Avoid repeating yourself or making generalizations
  • Don’t expect them to change their mind quickly if they say no once

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Esther is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Esther

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Esther move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Esther take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Esther

Personality Compatibility


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