Eteri McKenzie

Activist
DISC Type : Cd

Solution Focused Hypnotherapist & Psychotherapist at Eteri McKenzie Hypnotherapy

Edinburgh, Scotland, United Kingdom

Overview

Eteri McKenzie is a Brain Rewiring Expert and Solution-Focused Hypnotherapist specializing in helping professionals overcome anxiety and indecision. She is currently a candidate for an MSc in Human Cognitive Neuropsychology at The University of Edinburgh, blending academic knowledge with practical therapeutic techniques.

She is passionate about helping people understand the connection between their nervous system and their actions. Her work focuses on building resilience and fostering personal growth, driven by her own experiences and a dedication to helping others achieve lasting positive change.

Unique fact: Eteri has been recognized by the Association of Scottish Businesswomen as an Award Finalist for "Overcoming Adversity".

Personality Overview

Logical And Quick

Value Conscious

Perfectionist

They can be nudged to make faster decisions by offering what they value.  They respond well to confident salespeople. They care equally about the product and its potential impact.

Topics They Care About

Brain Rewiring
This is her core expertise as a hypnotherapist, focusing on helping professionals break out of 'freeze mode' and change their thought patterns.
Neuroscience of Behavior
Her social media posts frequently explore the neuroscience behind procrastination, decision-making, and the brain's response to judgment and pressure.
Anxiety Management
A primary specialty in her psychotherapy practice, where she helps clients manage anxiety, stress, and boost self-esteem.

Media Appearances

Eteri has no verified media appearances

Work History

12-2024
Solution Focused Hypnotherapist & Psychotherapist at Eteri McKenzie Hypnotherapy
3-2024 - 12-2024
Student at CPHT Solution Focused Hypnotherapy Training
1-2017 - 4-2024
Partner at Reakiro
1-2017 - 11-2023
Managing Director at HempHQ
11-2008 - 4-2017
Freelance Marketing Executive at Pulse Ltd.

Education

9-2025 - 8-2026
MSc from The University of Edinburgh
3-2024 - 12-2024
Solution Focused Hypnotherapist & Psychotherapist from The Clifton Practice (CPHT) Glasgow

More Information

Social Presence :

Prographics :

Exp : 15 Location : Edinburgh, Scotland, United Kingdom Job Level : N/A Designation : Solution Focused Hypnotherapist & Psychotherapist at Eteri McKenzie Hypnotherapy
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Insights For Selling To Eteri

During A Call Or A Meeting

DO's

  • Highlight the competitive differentiation of your product
  • Be crisp while making the pitch
  • Ask them questions confidently while doing discovery, don’t be apologetic

DONT's

  • Avoid long winding pitches, stay objective
  • Avoid repeating yourself or making generalizations
  • Don’t expect them to change their mind quickly if they say no once

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Eteri is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Eteri

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Eteri move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Eteri take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Eteri

Personality Compatibility


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