Ethan Ross

Observer
DISC Type : ic

Operations Manager at MOSH

Los Angeles, California, United States

Overview

Ethan Ross is an operations and business strategy specialist focused on scaling high-growth consumer brands. He has a proven record of optimizing supply chains and driving efficiency at companies like Mosh, Vitamin Well, and Cann. He holds bachelors degrees from San Diego State University and The University of Kansas School of Business.

Outside of his direct operational roles, Ethan shows a keen interest in modern consumer trends and brand strategy. He analyzes how direct-to-consumer brands can create engaging retail experiences and follows the strategic evolution of niche industries, demonstrating a forward-thinking perspective on market dynamics.

He has a unique perspective that the cannabis industry needs a "Cannabis Culture Director" to become more culturally relevant to modern consumers.

Personality Overview

Value Driven

Example Seeker

Curious

They often ask many questions and rely heavily on information and documentation.  They are generally strong communicators and are not easy to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Scaling CPG Operations
His career is centered on building and scaling the operational infrastructure for consumer packaged goods companies like Mosh, Vitamin Well, and Cann.
Supply Chain Optimization
His experience includes strategic demand planning and inventory management to significantly reduce costs and improve efficiency for multi-state manufacturing.
Retail Customer Experience
He has shared thoughts on how retail stores can create fun, experiential shopping environments to compete with the direct-to-consumer model.

Media Appearances

Ethan has no verified media appearances

Work History

12-2025
Operations Manager at MOSH
1-2024 - 12-2025
Operational Specialist at Vitamin Well Group
4-2023 - 2-2024
Operations Associate at Sway (formerly Returnmates)
8-2022 - 1-2023
Operations Associate at Cann
8-2021 - 7-2022
Operations Analyst at Cann

Education

2020 - 2022
Bachelor's degree from Fowler College of Business at San Diego State University
2018 - 2020
Bachelor's Degree from The University of Kansas School of Business

More Information

Social Presence :

Prographics :

Exp : 4 Location : Los Angeles, California, United States Job Level : Middle Designation : Operations Manager at MOSH
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Insights For Selling To Ethan

During A Call Or A Meeting

DO's

  • Ask them questions to understand their needs better while staying affable
  • Invite them for a social do but don’t rely solely on the relationship
  • Help them realize that there is no personal risk in making this decision

DONT's

  • Avoid making offhand commitments
  • Don’t brush off any concerns, take all questions seriously
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ethan is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Ethan

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Ethan move?

  • They like to analyze well and then make their decisions.
  • Can Ethan take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Ethan

Personality Compatibility


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