Etinosa Agbonlahor is the CEO of Decision Alpha and a behavioral economist specializing in pricing and monetization. She leverages analytics and behavioral science to boost customer conversion and value perception for a diverse client base that includes global banks, fintechs, and startups across four continents. Etinosa earned her Masters Degree from the University of Warwick.
Outside of her corporate work, she is passionate about financial literacy. Etinosa authored the book "How to Talk to Your Parents About Money" and hosts the "Her First House" podcast to empower women in real estate investing. She also volunteers as a financial coach for underserved communities.
When shes not working, Etinosa enjoys reading and exploring U. S. National Parks.
Read the full overview →They tend to have clarity about their needs and constraints, and are unlikely to over-promise. The only way to convince them is by showing them examples and ample proof. Being observant comes to them naturally.
Steadiness (S) reflects the degree to which a person is likely to focus on cooperation, support and taking everyone along. Those scoring high tend to be consistent and calm.
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