Euan MacVicar

Inspirer
DISC Type : id

Senior Customer Success Manager at hyble

Dalgety Bay, Scotland, United Kingdom

Overview

Euan is a Senior Customer Success Manager at hyble, specializing in marketing technology for the global drinks industry. He leads the EMEA & APAC Growth pod, driving significant revenue growth with major brands. He is a University of Glasgow graduate and holds a WSET Level 2 Award in Spirits with distinction.

While at the University of Glasgow, Euan ran for a position on the unions Board of Management. His platform included creating an "open decks night" for aspiring student DJs, showcasing an early interest in event creation and community engagement within a social, beverage-focused environment.

Unique fact: Euan previously served as a Covid-19 Mobile Testing Unit Operative for the Scottish Ambulance Service.

Personality Overview

Charming & Persuasive

Achievment Oriented

Decisive

They respond well to objective pitches but also attach some value to relationships.  They don’t mind taking a stand if they believe in something. They measure a product on its merit but can be influenced by strong testimonials.

Topics They Care About

Marketing Technology
Works at hyble, a fast-growing MarTech scale-up, helping global beverage brands improve their marketing campaigns and drive sales.
Global Drinks Industry
Has significant experience with brands like Diageo and C&C Group, and holds a WSET Level 2 certification in Spirits with Distinction.
Customer Success
Leads the EMEA & APAC Growth Customer pod at hyble, focusing on customer activation and achieving significant year-over-year revenue growth.

Media Appearances

Euan has no verified media appearances

Work History

9-2024
Senior Customer Success Manager at hyble
7-2022 - 8-2024
Trade Marketing Manager - Beer, Cider, Spirits & Softs at C&C Group
8-2021 - 7-2022
Global Account Manager at hyble
10-2020 - 8-2021
Global Account Executive at hyble
8-2020 - 10-2020
Covid-19 Mobile Testing Unit Operative at Scottish Ambulance Service

Education

MA (Hons) from University of Glasgow

More Information

Social Presence :

Prographics :

Exp : 5 Location : Dalgety Bay, Scotland, United Kingdom Job Level : Middle Designation : Senior Customer Success Manager at hyble
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Insights For Selling To Euan

During A Call Or A Meeting

DO's

  • Clearly address the competitive aspects
  • Get them to a point where they are ready to bat for your product internally
  • Focus on the big picture and the strategic value of your product

DONT's

  • Don’t keep repeating the same information, it could make them impatient
  • Don’t be very informal even if they are being so themselves
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Euan is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Euan

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will Euan move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Euan take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Euan

Personality Compatibility


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