Ewerton Vital

Questioner
DISC Type : c

Diretor de Operações | Genial Solar at Genial Investimentos

Rio de Janeiro, Rio de Janeiro, Brazil

Overview

Ewerton is the COO of Genial Solar and a Partner at Genial, leveraging over 20 years of experience in the energy market. An engineer from the Universidade Federal do Rio de Janeiro, he founded Celer Gestão, now Genial Energy. His background includes roles at Eletrobrás, EDF in France, and MPX.

He shows a passion for sustainable development, personally highlighting the environmental recovery of a riverbank as a key achievement in a recent solar project in Rio de Janeiro. This demonstrates a focus on benefits beyond pure energy generation.

He is rapidly scaling Genial Solars portfolio, managing a pipeline of 9 operational plants, 12 under construction, and 3 in licensing.

Personality Overview

Value Seeker

Price-Sensitive

Not Easily Convinced

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  It is quite likely of them to ask for pricing or other concessions. They prefer to analyze every situation thoroughly.


Topics They Care About

Solar Portfolio Expansion
As COO, he frequently shares updates on new solar plants, detailing a pipeline of over 20 projects in various stages of development and operation.
Energy Entrepreneurship
He founded the energy management company Celer Gestão in 2015, which was later successfully incorporated to become Genial Energy.
Sustainable Development
He emphasizes the positive environmental impacts of his projects, such as the ecological restoration of a riverbank alongside a new solar plant.

Media Appearances

Ewerton has no verified media appearances

Work History

1-2023
Diretor de Operações | Genial Solar at Genial Investimentos
8-2017 - 2-2023
Diretor Comercial / Gestão de Clientes - Genial Energy at Genial Investimentos
1-2015 - 8-2017
Diretor de Novos Negócios at Genial Investimentos
10-2013 - 12-2014
Senior Trader / Diretor Comercializadora de Energia at Eneva
10-2012 - 10-2013
Senior Trader at Eneva

Education

Engineer's degree from Universidade Federal do Rio de Janeiro
Master of Business Administration (MBA) from Ibmec

More Information

Social Presence :

Prographics :

Exp : 22 Location : Rio de Janeiro, Rio de Janeiro, Brazil Job Level : N/A Designation : Diretor de Operações | Genial Solar at Genial Investimentos
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Insights For Selling To Ewerton

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t try to be too friendly or informal with them
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ewerton is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Ewerton

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Ewerton move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Ewerton take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Ewerton

Personality Compatibility


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