Faizan Ayubi

Critic
DISC Type : C

Co-Founder and CEO at Trackier

New Delhi, Delhi, India

Overview

Faizan Ayubi is the Co-Founder and CEO of Trackier, a SaaS company focused on affiliate management and ad fraud protection for major ad agencies. A graduate of Delhi Technological University, he has a versatile background as a programmer, marketer, and strategist, with deep expertise in building scalable SaaS applications.

He is passionate about the entrepreneurial journey, reflecting on his nine-year experience building his company as a continuous learning process. Faizan values navigating complex challenges and has previously mentored co-workers and contributed to open-source projects.

Unique fact: During a previous role as CTO, he made the companys entire platform open source on GitHub.

Personality Overview

Objective Thinker

ROI Driven

Negotiator

Unless the value is proven by data, they are unlikely to value fancy features.  They prefer to analyze logically and value objective facts over emotions. They like to take decisions independently and do not seek others' support often.

Topics They Care About

SaaS Product Development
He identifies as a "SAAS product guy" and has developed a framework for creating scalable and centralized SaaS applications.
Performance Marketing
His company, Trackier, is dedicated to helping ad agencies and networks optimize their campaign performance and smartly manage affiliates.
Ad Fraud Protection
A core part of his company's value proposition is protecting clients from affiliate fraud, making marketing efforts more efficient and secure.

Media Appearances

Faizan has no verified media appearances

Work History

12-2016
Co-Founder and CEO at Trackier
7-2024
CEO at Apptrove
7-2024
CEO at Affnook
6-2014 - 1-2015
CTO at SwiftIntern.com
8-2012 - 2-2014
Web Developer at DTU Times

Education

2012 - 2016
Bachelor of Technology (B.Tech.) from Delhi Technological University (Formerly DCE)
2010 - 2012
STD XII from Jamia Millia Islamia

More Information

Social Presence :

Prographics :

Exp : 11 Location : New Delhi, Delhi, India Job Level : Leadership Designation : Co-Founder and CEO at Trackier
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Insights For Selling To Faizan

During A Call Or A Meeting

DO's

  • Tell them what ROI they can expect
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Leverage facts and figures wherever possible; use percentages, numbers etc.

DONT's

  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Do not use very emotional or colorful language
  • Make extra effort to not seem pushy or confrontational

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Faizan is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Faizan

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Faizan move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Faizan take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Faizan

Personality Compatibility


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