Farah Kabir

Observer
DISC Type : ci

CEO & Co-Founder at HANX

Greater London, England, United Kingdom

Overview

Farah Kabir is the co-founder of HANX, a sexual wellness brand designed for women. Leveraging her background in investment banking at Goldman Sachs and a degree from Durham University, she transitioned to entrepreneurship to address the unmet needs in womens intimate health. After eight years as CEO, she recently stepped down.

Outside of work, Farah is a self-described "major foodie" who enjoys connecting her business journey with her personal passions, speaking at events like The Caterers Inspiring Womens Lunch. Her founders story was sparked by a desire to create products that women wouldnt be embarrassed to purchase.

Her entrepreneurial journey was inspired by an awkward moment bumping into her boss while buying condoms on her lunch break.

Personality Overview

Assertive

Example Seeker

Curious

They are likely to ask many questions and look heavily for supporting information.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are generally strong communicators and are not easy to convince.

Topics They Care About

Women's Health
Co-founded HANX to create a range of sexual and intimate health products designed with women's needs and experiences at the forefront.
Female Entrepreneurship
Frequently speaks about her journey from investment banking to founding a business, often highlighting the challenges and successes of being a female founder.
DTC Brand Building
Actively shares insights on building HANX's direct-to-consumer business and community, including speaking at events like DTC Live London.

Media Appearances

How Two Women Built a Sexual Health Empire | Farah Kabir, Co‑Founder & CEO of HANX. Featured in Spotify

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Meet The Founders of HANX. Featured in HANX Official Blog

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Fireside Chat with HANX Founder Farah Kabir. Featured in YouTube

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Work History

12-2017
CEO & Co-Founder at HANX
5-2020
D&AD New Blood Judge at D&AD
1-2014 - 5-2020
Associate, Asset Management at Goldman Sachs
8-2012 - 12-2013
Senior Analyst at Goldman Sachs
9-2011 - 4-2012
Group Financial Analyst at CPP Group plc

Education

2011 - 2013
Management Accounting from The Chartered Institute of Management Accountants
2007 - 2010
2:1 from Durham University

More Information

Social Presence :

Prographics :

Exp : 16 Location : Greater London, England, United Kingdom Job Level : Leadership Designation : CEO & Co-Founder at HANX
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Insights For Selling To Farah

During A Call Or A Meeting

DO's

  • Be prepared for a lot of questions, answer them objectively
  • Help them realize that there is no personal risk in making this decision
  • Share testimonials from known people and give multiple examples of product value

DONT's

  • Don’t brush off any concerns, take all questions seriously
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t try to rush them into a decision, provide all necessary information first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Farah is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Farah

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Farah move?

  • They like to analyze well and then make their decisions.
  • Can Farah take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Farah

Personality Compatibility


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