Felipe Baeta
Login to view DISC.Senior Business Advisor at DealMaker
📍 São Paulo, São Paulo, Brazil
Felipe Baeta is the Founder and CEO of Piwi®, a boutique health insurance brokerage focused on entrepreneurs and executives. He is also a professor at Link School of Business, teaching new venture creation. Colleagues describe him as a visionary entrepreneur and an incredible strategist, highlighting his ability to build trust and genuine connections.
Read the full overview →Experience
14 Years
Current Role
Senior Business Advisor
Job Level
Leadership
Location
São Paulo, São Paulo, Brazil
Personality Overview
How Felipe shows up
Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.
Priorities
Topics Felipe cares about
Health Insurance Innovation
As CEO of Piwi®, he is focused on solving health plan challenges for SMEs, using a digital platform combined with human-centric service to improve the customer experience.
Entrepreneurship Education
He is a professor at Link School of Business and has an academic background in Business Opportunity Recognition. He formerly worked for Endeavor, supporting entrepreneurs.
Career
Work history
2-2026
Senior Business Advisor
DealMaker
12-2023
Board Member
Instituto Devolver
7-2023
Member
Beacon Founders
7-2023
Professor
Link School of Business
1-2019
Founder & CEO
Piwi®
In the press
Media appearances
No media yetWe could not find public media appearances for this person.
Education
2005 - 2009
Bachelors
Insper Instituto de Ensino e Pesquisa
2011 - 2013
Master of Science
FGV - Fundação Getulio Vargas
Social presence
Behavioral profile
DISC profile (public)
DISC behavioral profile
Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.
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