Femi Ashiyanbi in

Femi Ashiyanbi

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Angel Investor/ Strategic Business Advisor at The Zen Project
📍 United Kingdom

Femi Ashiyanbi is a senior commercial leader specializing in transforming ecosystems into scalable revenue engines for SaaS, AI, and travel-tech companies. He excels in GTM strategy, strategic alliances, and market expansion. Colleagues describe him as results-driven, proactive, and a strong negotiator, holding an Executive MBA from Warwick Business School.

He is also an Angel Investor and Strategic Business Advisor, supporting early-stage startups with commercial modeling and investor readiness.

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Experience
14 Years
Current Role
Angel Investor/ Strategic Business Advisor
Job Level
Senior
Location
United Kingdom
Personality Overview

How Femi shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Femi cares about

Scaling Partner Ecosystems
He has a proven track record of building and scaling partner ecosystems from the ground up to accelerate revenue and market reach for technology companies.
Go-To-Market Strategy
A core focus of his career and advisory work involves creating and executing GTM strategies for high-growth markets, particularly across the EMEA region.
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Career

Work history

4-2025
Angel Investor/ Strategic Business Advisor
The Zen Project
5-2024
Senior Director of Partnerships Ecosystems EMEA
nCino, Inc.
3-2022 - 3-2024
Director of Commercial Partnerships
Engineer.ai
6-2021 - 3-2022
Senior Commercial Account Director
Cision UK
10-2019 - 5-2021
Associate Director Of Business Development
TripAdvisor
In the press

Media appearances

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Education
Bachelor of Laws (LLB)
University of Essex
Executive MBA
University of Warwick - Warwick Business School
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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