Fergus Moffatt

Evaluator
DISC Type : scd

Head of Policy at London & Partners

London Area, United Kingdom

Overview

Fergus has no verified overview

Personality Overview

Thorough Evaluator

Quality Focused

Hard To Convince

They are not very likely to become strong advocates of your product or service  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Fergus has no verified topics they care about

Media Appearances

Fergus has no verified media appearances

Work History

8-2025
Head of Policy at London & Partners
11-2018 - 8-2025
Head of UK Policy at ShareAction
8-2014 - 11-2018
Head of Public Policy at UK Sustainable Investment and Finance Association (UKSIF)
9-2010 - 8-2014
Parliamentary Researcher at House of Commons

Education

2009 - 2010
Legal Practice Course from Swansea University / Prifysgol Abertawe
2008 - 2009
Graduate Diploma in Law from Swansea University / Prifysgol Abertawe

More Information

Social Presence :

Prographics :

Exp : 15 Location : London Area, United Kingdom Job Level : Mid-senior Designation : Head of Policy at London & Partners
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Insights For Selling To Fergus

During A Call Or A Meeting

DO's

  • Be prepared for comments or questions that are critical of your product or your claims
  • Showcase how you can impact results but also make sure that you share detailed information too
  • Showcase your competitive superiority clearly when possible or address it at the minimum

DONT's

  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Don’t nudge them to do something by using the logic that others have done the same
  • Don’t focus on relationship, focus purely on the merit of your product

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Fergus is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Fergus

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Fergus move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Fergus take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Fergus

Personality Compatibility


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