Fernando Maestro Cervantes in

Fernando Maestro Cervantes

Enthusiast · DISC type i
Responsable de producto y canal profesional at COYSA SANITARIOS S.L
📍 Madrid, Community of Madrid, Spain

Fernando Maestro Cervantes is the Head of Professional Channel and Product at COYSA SANITARIOS S. L. He leverages an extensive background in the automotive industry, having held various sales and business intelligence roles at Ford Motor Company. He holds a double degree from Universidad CEU San Pablo.

His career shows a strong interest in major multinational corporations, having worked for both Ford Motor Company and Robert Bosch. This experience in large-scale operations likely informs his current strategic approach.

He transitioned from a major global automotive company to the sanitary ware industry, a unique career pivot.

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Experience
6 Years
Current Role
Responsable de producto y canal profesional
Location
Madrid, Community of Madrid, Spain
Personality Overview

How Fernando shows up

Consensus Focused
Story Driven
Optimistic

Unlike D or C types, they are convinced more by stories and testimonials. They tend to be agreeable by nature, so take their promises with a pinch of salt.
 They are more about building relationships than just cutting deals.

Priorities

Topics Fernando cares about

Channel Management
His current role focuses on managing the professional channel for COYSA SANITARIOS S. L.
Product Strategy
As a product manager, he is responsible for the product lifecycle and market positioning.
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Career

Work history

3-2023
Responsable de producto y canal profesional
COYSA SANITARIOS S.L
11-2021 - 3-2023
Zone Sales Manager
Ford Motor Company
6-2020 - 11-2021
Coordinador Ventas red Secundaria
Ford Motor Company
12-2019 - 6-2020
Business Intelligence Analyst
Ford Motor Company
2-2018 - 8-2018
Becario departamento Herramientas Electricas PT - Back Office
Robert Bosch Tool Corporation NA
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2014 - 2019
Doble grado
Universidad CEU San Pablo
Social presence
in
Behavioral profile

DISC profile (public)

i

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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