Fernando Sierra

Questioner
DISC Type : c

Technical Lead at Birlasoft

São Paulo, Brazil

Overview

Fernando has no verified overview

Personality Overview

Value Seeker

Not Easily Convinced

Systematic

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  It is quite likely of them to ask for pricing or other concessions. They prefer to fully evaluate every situation.

Topics They Care About

Fernando has no verified topics they care about

Media Appearances

Fernando has no verified media appearances

Work History

11-2022
Technical Lead at Birlasoft
11-2019 - 11-2023
Red Prairie Senior Consultant at Birlasoft
11-2017 - 11-2019
Desenvolvedor at Putz! Desenvolvimento
3-2016 - 11-2017
Consultor de sistemas at Proativa Tecnologia
2-2012 - 2-2016
Systems Implementation Manager - WMS IT at CEVA Logistics

Education

2011 - 2014
Sistemas de Infomação from USP - Universidade de São Paulo
2016 - 2016
RedPrairie (WMS) from ALCIS PRIME

More Information

Social Presence :

Prographics :

Exp : 16 Location : São Paulo, Brazil Job Level : Mid-senior Designation : Technical Lead at Birlasoft
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Insights For Selling To Fernando

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Back up any claims with data and numbers
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Fernando is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Fernando

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Fernando move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Fernando take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Fernando

Personality Compatibility


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