Fernando Teixeira is a Partner and CX Lead at Sioux digital 1: 1 with a career spanning over two decades. He began as a graphic designer and evolved through UX, coding, and strategy, now leading customer experience for clients like Adobe, Santander, and MasterCard. He studied Advertising at FAAP - Fundação Armando Alvares Penteado.
Fernando is a vocal advocate for maintaining the human element within technology. He frequently writes and speaks about the importance of empathy and genuine connection in the digital age, warning against what he calls a "sea of indifference" in customer interactions.
He believes that true revolution lies not in AI alone, but in the effective collaboration between humans and machines.
Read the full overview →Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.
Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.
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