Ferran Urgelés

Critic
DISC Type : C

Head of IT Spain & Head of Global IT hub at Boehringer Ingelheim

Greater Barcelona Metropolitan Area, Spain

Overview

Ferran has no verified overview

Personality Overview

Information Seeker

Objective Thinker

ROI Driven

They enjoy working alone and do not rely on others very often.  They prefer to do logical analysis and value evidence over emotions. Unless the value is proven by data, they are unlikely to value fancy features.

Topics They Care About

Ferran has no verified topics they care about

Media Appearances

Ferran has no verified media appearances

Work History

6-2024
Head of IT Spain & Head of Global IT hub at Boehringer Ingelheim
1-2021 - 5-2024
Program Manager (Dataland) at Boehringer Ingelheim
11-2017 - 12-2020
IT Manager at Boehringer Ingelheim
1-2003 - 5-2007
Senior Consultant at IBM Global Business Services
1-2001 - 12-2002
Consultant at PriceWaterhouseCoopers Consulting

Education

2016 - 2016
Exposure from IESE Business School
2010 - 2011
MBA from Esade

More Information

Social Presence :

Prographics :

Exp : 14 Location : Greater Barcelona Metropolitan Area, Spain Job Level : Mid-senior Designation : Head of IT Spain & Head of Global IT hub at Boehringer Ingelheim
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Insights For Selling To Ferran

During A Call Or A Meeting

DO's

  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Be formal and objective, they will appreciate it more
  • Don’t forget to mention how you compare to competition on both features and pricing

DONT's

  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Do not use very emotional or colorful language
  • Avoid pushing them too much to involve other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ferran is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Ferran

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Ferran move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Ferran take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Ferran

Personality Compatibility


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