Fiona McDonagh

Head of ECO Consumer Strategy at British Gas

Watford, England, United Kingdom

Overview

Fiona leads the ECO Consumer Strategy at British Gas, building on her extensive experience developing consumer-facing initiatives for new energy technologies. Her career at the company includes heading strategies for Smart Meter adoption and commercializing Electric Vehicles. She holds a BA from the University of Hertfordshire.

While leading the Electric Vehicles division, Fiona successfully secured and activated major commercial partnerships, including one with Nissan.

Topics They Care About

Consumer Energy Strategy
Her career progression at British Gas, from EVs and smart meters to her current ECO role, is focused on bringing new energy technologies and programs to consumers.
Smart Meter Adoption
Previously led the consumer strategy for British Gas's smart homes division, focusing on customer awareness, experience, and product design for smart meters.
EV Commercialization
Responsible for the concept-to-implementation commercialization of electric vehicles, which involved strategy, business case development, and building key partnerships.

Media Appearances

Fiona has no verified media appearances

Work History

11-2015
Head of ECO Consumer Strategy at British Gas
6-2012
Head of Consumer Strategy, Smart Meters at British Gas
1-2012 - 5-2012
Head of Electric Vehicles at British Gas
8-2002 - 6-2007
Market Research Officer at Financial Ombudsman Service

Education

1999 - 2001
BA from University of Hertfordshire

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Exp : 18 Location : Watford, England, United Kingdom Job Level : Mid-senior Designation : Head of ECO Consumer Strategy at British Gas
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