Firas Makhlouf

Critic
DISC Type : C

Used Vehicle Director at Driver's Village

Greater Syracuse-Auburn Area, United States

Overview

Firas Makhlouf is a senior executive with over 20 years of experience, currently serving as both Chief Information Officer and Used Vehicle Director at Drivers Village. The Syracuse University graduate specializes in implementing cutting-edge IT solutions to enhance business operations within the automotive sector, blending deep technical knowledge with sales strategy.

His interests are deeply rooted in the automotive world, with a particular focus on major American manufacturers like General Motors and Ford Motor Company. He actively engages with industry trends and partners, consistently seeking new knowledge and opportunities for innovation in digital retail.

He holds the unique dual title of Chief Information Officer and Used Vehicle Director, directly merging technology leadership with automotive sales.

Personality Overview

Objective Thinker

Precise

Negotiator

They like to do things independently and don’t look for support from others.  They are quite likely to negotiate on pricing or other key terms. They don’t appreciate bells and whistles unless backed by data.

Topics They Care About

Used Vehicle Operations
As the Used Vehicle Director for a large automotive group, he is deeply involved in the strategy and technology behind used car sales.
Automotive Digital Retail
He shows a strong interest in the evolution of digital sales, highlighted by his engagement with literature on the topic from industry experts.
IT & Data Solutions
With a background as a CIO and consultant, he focuses on leveraging technology and data to create business opportunities and solve challenges.

Media Appearances

Firas has no verified media appearances

Work History

1-2021
Used Vehicle Director at Driver's Village
7-1999
Chief Information Officer (CIO) at Driver's Village
8-1998 - 7-1999
Senior Consultant at Keane Inc.
10-1996 - 8-1998
Network Administrator at PPC
11-1994 - 10-1996
MIS Manager at Bonwit Teller

Education

Bachelor's degree from Syracuse University
High School/Secondary Diplomas and Certificates from Liverpool High School

More Information

Social Presence :

Prographics :

Exp : 31 Location : Greater Syracuse-Auburn Area, United States Job Level : Mid-senior Designation : Used Vehicle Director at Driver's Village
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Insights For Selling To Firas

During A Call Or A Meeting

DO's

  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Be ready for penetrating questions and critical examination of your pitch
  • Tell them what ROI they can expect

DONT's

  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Don’t rush them till they have clearly gotten all the necessary information
  • Avoid pushing them too much to involve other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Firas is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Firas

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Firas move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Firas take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Firas

Personality Compatibility


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