Franck Sogaard

Galvanizer
DISC Type : Id

CEO Americas at Maytronics

Chapin, South Carolina, United States

Overview

Franck has no verified overview

Personality Overview

Persuader

Trusting

Self-Assured

They do not mind taking risks and can make hard decisions, if necessary.  They are more likely to be open to unproven but exciting technologies. They like to keep things under control.

Topics They Care About

Franck has no verified topics they care about

Media Appearances

Franck has no verified media appearances

Work History

10-2025
CEO Americas at Maytronics
2-2023
Chief Revenue Officer (CRO) and President Americas, EMEA and APAC at Maytronics
11-2021
President Americas, EMEA & APAC at Maytronics
5-2018
Owner & President at AKIN Consulting
Senior Vice President Sales and Marketing at Larson-Juhl (a Berkshire Hathaway Company)

Education

2003 - 2005
MBA from University of South Carolina

More Information

Social Presence :

Prographics :

Exp : 7 Location : Chapin, South Carolina, United States Job Level : Leadership Designation : CEO Americas at Maytronics
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Insights For Selling To Franck

During A Call Or A Meeting

DO's

  • Talk about some of the cool and impressive features of your product
  • Find ways to push them a little if they don’t start giving a clear yes or no in due course
  • Talk about other customers and how they have derived value from your product

DONT's

  • Don’t be excessively objective, focus on building a story first
  • Don’t hesitate from asking questions, but take a friendly and warm approach
  • Don’t rely too much on what they promise, make your own deductions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Franck is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Franck

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Franck move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Franck take some risk or not?

  • They can take risks if necessary.

You And Franck

Personality Compatibility


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