Frank LaTerra

Evaluator
DISC Type : scd

President at F & L Tire and Service, LLC

Bethlehem, Pennsylvania, United States

Overview

Frank has no verified overview

Personality Overview

Thorough Evaluator

Fast But Analytical

Quality Focused

They are not very likely to become strong advocates of your product or service  They focus on the results, but can still be quite procedural and analytical about how to get there They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Topics They Care About

Frank has no verified topics they care about

Media Appearances

Frank has no verified media appearances

Work History

12-2002
President at F & L Tire and Service, LLC

Education

1972 - 1976
Bachelor of Applied Science (B.A.Sc.) from Syracuse University

More Information

Social Presence :

Prographics :

Exp : 23 Location : Bethlehem, Pennsylvania, United States Job Level : N/A Designation : President at F & L Tire and Service, LLC
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Insights For Selling To Frank

During A Call Or A Meeting

DO's

  • Be prepared for comments or questions that are critical of your product or your claims
  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Showcase how you can impact results but also make sure that you share detailed information too

DONT's

  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid making strong statements, instead invite them to agree with you by asking them questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Frank is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Frank

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Frank move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Frank take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Frank

Personality Compatibility


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