Frank Willemars

Inquirer
DISC Type : cd

Export & Business Development Manager at Bolletje

Laren, North Holland, Netherlands

Overview

Frank is an experienced Commercial Director in the international FMCG industry, focused on driving growth through actionable business development and expansion strategies. He holds an MBA from Henley Business School and is described by colleagues as knowledgeable, passionate, dedicated, and enthusiastic.

He previously served as Managing Director for Mobilane, a company that develops and markets ready-made green concepts for buildings and gardens.

Personality Overview

Judgemental

Upfront

Demanding

They can be nudged to make faster decisions by offering what they value.  They care equally about the product and its potential impact. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Topics They Care About

International Growth
Has a demonstrated history of driving international growth for FMCG companies like Daelmans Group and Bolletje, a key focus of his career.
FMCG Business Development
His career is centered on business development within the Fast-Moving Consumer Goods sector, with leadership roles at multiple food and beverage companies.
Sustainable Green Concepts
As Managing Director of Mobilane, he led a company that develops innovative, ready-made greening solutions for architecture and landscaping.

Media Appearances

Frank has no verified media appearances

Work History

7-2020
Export & Business Development Manager at Bolletje
6-2016 - 1-2020
Int. Business Development Director at Daelmans Group
1-2011 - 6-2016
Sales Director at Pally Biscuits B.V.
11-2009 - 1-2011
Managing Director at Mobilane
7-2005 - 12-2008
GM at Henkel

Education

1988 - 1991
MBA from Henley Business School
1985 - 1991
MBA from Henley

More Information

Social Presence :

Prographics :

Exp : 23 Location : Laren, North Holland, Netherlands Job Level : Middle Designation : Export & Business Development Manager at Bolletje
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Insights For Selling To Frank

During A Call Or A Meeting

DO's

  • Ask them questions confidently while doing discovery, don’t be apologetic
  • Tell them that you are there to help them create visible impact within their organization
  • Be crisp while making the pitch

DONT's

  • Don’t expect them to change their mind quickly if they say no once
  • Avoid long winding pitches, stay objective
  • Avoid repeating yourself or making generalizations

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Frank is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Frank

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Frank move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Frank take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Frank

Personality Compatibility


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