Paloma Munguia Perez

Critic
DISC Type : C

Head of Product Marketing at Productos Solubles: PROSOL

Greater Madrid Metropolitan Area, Spain

Overview

Paloma is the Head of Product Marketing at Productos Solubles: PROSOL, specializing in go-to-market strategy for international FMCG markets. With a background that includes category and project management, she is described as dynamic, hard-working, proactive, and creative. She holds a Power BI Data Analyst Associate certification and a B.B.A. from San Diego State University.

Paloma has a keen interest in understanding what unites different generations, as shown by her participation in related industry events. Her professional posts also suggest an interest in sustainability and corporate social responsibility, connecting good coffee with good causes. She actively engages with her professional network, including ICEX alumni.

She previously served as an International Trade Advisor for the Spanish Embassy in Bolivia.

Personality Overview

Precise

ROI Driven

Objective Thinker

They like to do things independently and don’t look for support from others.  Unless the value is proven by data, they are unlikely to value fancy features. They choose to analyze logically and value facts to emotions.

Topics They Care About

Go-To-Market Strategy
Her current role and headline emphasize her expertise in GTM strategy, category management, and launching new products for national and international retail distributors.
FMCG Product Development
She has extensive experience managing the entire lifecycle of food products, from R&D to launch, at companies like PROSOL, Kiwoko, and Cerealto.
International Markets
Her career includes roles focused on international strategy, managing projects across different factories, and working as a Trade Advisor for the Spanish Embassy abroad.

Media Appearances

Paloma has no verified media appearances

Work History

4-2021
Head of Product Marketing at Productos Solubles: PROSOL
1-2020 - 4-2021
Product Marketing Manager at Productos Solubles: PROSOL
5-2019 - 1-2020
Senior Food Product Manager at Kiwoko
1-2016 - 5-2019
International Product Project Manager at Cerealto
1-2015 - 1-2016
International Trade Advisor at the Spanish Embassy in La Paz at ICEX

Education

2011 - 2012
Bachelor of Business Administration (B.B.A.) from San Diego State University
2013 - 2014
International Management from Universidad Internacional Menéndez Pelayo

More Information

Social Presence :

Prographics :

Exp : 12 Location : Greater Madrid Metropolitan Area, Spain Job Level : Mid-senior Designation : Head of Product Marketing at Productos Solubles: PROSOL
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Insights For Selling To Paloma

During A Call Or A Meeting

DO's

  • Be formal and objective, they will appreciate it more
  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Don’t forget to mention how you compare to competition on both features and pricing

DONT's

  • Do not use very emotional or colorful language
  • Make extra effort to not seem pushy or confrontational
  • Avoid pushing them too much to involve other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Paloma is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Paloma

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Paloma move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Paloma take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Paloma

Personality Compatibility


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