Fredrik Thor in

Fredrik Thor

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Head of Corporate Brand and Marketing at SSAB
📍 Greater Stockholm Metropolitan Area, Sweden

Fredrik Thor is the Head of Corporate Brand and Marketing at SSAB, with over 20 years of experience in measurable communications. A graduate of Stockholm University, colleagues describe him as creative, structured, and engaged, with a focus on integrating a companys vision into communication strategies.

He was responsible for advertising campaigns at Systembolaget that won numerous prestigious awards, including Guldägg, Euro Best, and a 100W award for long-term brand management.

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Experience
32 Years
Current Role
Head of Corporate Brand and Marketing
Job Level
Mid-senior
Location
Greater Stockholm Metropolitan Area, Sweden
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics Fredrik cares about

Corporate Branding
As Head of Corporate Brand and Marketing at SSAB, he has extensive experience building strong brands for major Nordic companies like PostNord and Systembolaget.
Sustainable Innovation
He actively promotes SSAB's mission to decarbonize the steel industry, highlighting developments like fossil-free steel and partnerships with companies like Amazon.
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Career

Work history

4-2019
Head of Corporate Brand and Marketing
SSAB
5-2017 - 3-2019
Nordic Market Manager, eCommerce & Logistics
PostNord
2-2015 - 4-2017
Branding and Marketing Communication Manager, Group Communications
PostNord
4-2014 - 2-2015
Chef Marknadskommunikation, PostNord Sverige
PostNord
12-2013 - 3-2014
Chef Marknads- och Externkommunikation, Posten Meddelande
PostNord
In the press

Media appearances

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Education
2006 - 2011
Ledarskapsutveckling och Varumärke
Övriga utbildningar
1991 - 1996
BSc(Econ)
Stockholm University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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