Gabriela Amato in

Gabriela Amato

Critic · DISC type C
CMO | Chief Media Officer | Media VP at VML
📍 São Paulo, São Paulo, Brazil

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
17 Years
Current Role
CMO | Chief Media Officer | Media VP
Job Level
Leadership
Location
São Paulo, São Paulo, Brazil
Personality Overview

How Gabriela shows up

ROI Driven
Critic
Precise

They are quite likely to negotiate on pricing or other key terms. They don’t appreciate bells and whistles unless backed by data. They choose to analyze logically and value facts to emotions.

Priorities

Topics Gabriela cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

1-2025
CMO | Chief Media Officer | Media VP
VML
8-2021 - 12-2024
Head of Media
WPP Media Services
8-2020 - 8-2021
Diretora de Mídia
Fbiz
5-2018 - 8-2020
Diretora de Mídia
J. Walter Thompson Worldwide
1-2016 - 5-2018
Gerente de Mídia (On + Off)
J. Walter Thompson Worldwide
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2004 - 2008
Comunicação Social com ênfase em Publicidade e Propaganda
Universidade Anhembi Morumbi
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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