George Arthur-Sarpong

Questioner
DISC Type : c

Director, Software & Systems at STARS

Saskatoon, Saskatchewan, Canada

Overview

George Arthur-Sarpong is an engineering leader and the Director of Software & Systems at STARS Air Ambulance. He specializes in managing distributed development teams to deliver scalable tech solutions. He holds a Bachelor of Science from Kwame Nkrumah University of Science and Technology.

He is passionate about bridging the digital divide for hard-to-reach populations around the world. His career has focused on providing access to information and services that create life-changing impact, a theme evident in his work from Viamo to his current role at STARS.

He has been recognized as a "Kumvana African Leader" and a "Demo Africa Awardee" for his innovative work.

Personality Overview

Value Seeker

Systematic

Not Easily Convinced

They prefer to fully evaluate every situation.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. It is quite likely of them to ask for pricing or other concessions.

Topics They Care About

Mission-Driven Technology
His career focuses on using technology for social good, from bridging the digital divide at Viamo to supporting life-saving missions at STARS Air Ambulance.
Engineering Leadership
He leads diverse, distributed software and QA teams, aligning technical strategy with a shared vision to deliver innovative and scalable solutions.
AI Accessibility
He is committed to making the benefits of AI accessible to all users, highlighting work that brings new experiences to any type of mobile phone.

Media Appearances

George has no verified media appearances

Work History

5-2025
Director, Software & Systems at STARS
10-2023 - 5-2025
Senior Director of Engineering at Viamo
1-2015 - 10-2023
Director of Engineering at Viamo
1-2013 - 1-2015
Software Engineer & Team Lead at Viamo
9-2012 - 6-2013
Teaching Assistant, Department of Computer Science at Kwame Nkrumah University of Science & Technology, Kumasi

Education

Bachelor of Science (BSc) from Kwame Nkrumah University of Science and Technology, Kumasi

More Information

Social Presence :

Prographics :

Exp : 13 Location : Saskatoon, Saskatchewan, Canada Job Level : Mid-senior Designation : Director, Software & Systems at STARS
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Insights For Selling To George

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid rushing them, be polite and patient
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with George is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from George

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will George move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can George take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And George

Personality Compatibility


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