George Bates

Enthusiast
DISC Type : i

Marketing and Customer Success Lead at Wallace Instruments

Horley, England, United Kingdom

Overview

George leads Marketing and Customer Success at Wallace Instruments, drawing on his background in team leadership and data analysis from roles at Zoopla and PPL. He leverages skills in Salesforce and SQL to support clients. He earned his Bachelors degree at the University of Kent.

He is actively involved in his local community, with his company sponsoring a nearby Dorking sports team for a second season. George also shows a creative side, incorporating themes like Clevelands rocknroll heritage into marketing materials for trade shows.

George proudly supports his local sports team, which is located just around the corner from his office.

Personality Overview

Amiable & Agreeable

Story Driven

Optimistic

They are generally friendly, so be careful when relying on their word.  Unlike D or C types, they are convinced more by stories and testimonials. They are more about building relationships than just cutting deals.

Topics They Care About

Custom Solutions
Passionate about solving unique customer problems with bespoke materials testing solutions when off-the-shelf options are insufficient.
Global Support
Highlights the value of a worldwide network of agents providing after-sales servicing, technical support, and calibration to ensure instrument reliability.
Community Sports
His company sponsors a local Dorking sports team, an initiative he personally champions and invites others to join.

Media Appearances

George has no verified media appearances

Work History

11-2023
Marketing and Customer Success Lead at Wallace Instruments
8-2012 - 2-2023
Team Lead - New Homes Members Services at Zoopla Property Group Ltd
3-2012 - 5-2012
Repertoire Data Quality Executive at PPL
12-2011 - 1-2012
Database Administrator at Zoopla
3-2011 - 5-2011
Telesales Executive at Red Energy

Education

2002 - 2005
Bachelor's degree from University of Kent

More Information

Social Presence :

Prographics :

Exp : 13 Location : Horley, England, United Kingdom Job Level : Mid-senior Designation : Marketing and Customer Success Lead at Wallace Instruments
URL has been copied!

Insights For Selling To George

During A Call Or A Meeting

DO's

  • Speak from experience about success that the product has seen with other customers
  • Ask them how their day is going or exchange some other pleasantries
  • Refer to interesting customer testimonials and stress on great customer experience

DONT's

  • Don’t be too formal with them, they trust informality more
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Don’t ask too many questions in one go, weave them into the flow

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with George is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from George

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will George move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can George take some risk or not?

  • If it seems really necessary, they can take small risks.

You And George

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.