George Colony

Observer
DISC Type : ci

CEO at Forrester Research

Cambridge, Massachusetts, United States

Overview

George has no verified overview

Personality Overview

Value Driven

Assertive

Curious

They are generally good communicators and can be hard to convince.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They often ask many questions and rely heavily on information and documentation.

Topics They Care About

George has no verified topics they care about

Media Appearances

George has no verified media appearances

Work History

7-1983
CEO at Forrester Research
4-1979 - 6-1983
Analyst at The Yankee Group

Education

1972 - 1977
A.B. from Harvard University
1969 - 1972
Education details unavailable from Choate Rosemary Hall

More Information

Social Presence :

Prographics :

Exp : 46 Location : Cambridge, Massachusetts, United States Job Level : Leadership Designation : CEO at Forrester Research
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Insights For Selling To George

During A Call Or A Meeting

DO's

  • Be prepared for a lot of questions, answer them objectively
  • Help them realize that there is no personal risk in making this decision
  • Help them understand the risk aspect fully while inspiring confidence

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Avoid making offhand commitments
  • Don’t try to rush them into a decision, provide all necessary information first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with George is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from George

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will George move?

  • They like to perform full analysis and can take time to make any decision.
  • Can George take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And George

Personality Compatibility


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