George Thomas

Observer
DISC Type : ic

Founder and CEO at & Co Group Ltd

Greater Oxford Area, United Kingdom

Overview

George Thomas is a seasoned real estate executive, recently the CEO of & Co Group, which he formed by merging two 50-year-old businesses, Alexander & Co and Peter Ball. He scaled the group to 10 offices before its successful acquisition by Leaders Romans Group in early 2024. His background includes a role as Associate Director at Savills.

He has a stated commitment to three core business values: being personal, proactive, and ethical. This philosophy guided his leadership as he grew his company through numerous strategic acquisitions, even during the challenging period of the pandemic.

Unique fact: George successfully navigated the sale of his company, Alexander & Co, to a larger group following a long-standing business relationship, marking a significant strategic exit.

Personality Overview

Assertive

Value Driven

Curious

They are generally good communicators and can be hard to convince.  They often ask many questions and rely heavily on information and documentation. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Real Estate M&A
Grew his agency through at least seven acquisitions in two years and recently exited by selling his own company to a larger industry player, Leaders Romans Group.
Business Growth
Demonstrated a clear strategy for expansion by acquiring multiple smaller agencies, significantly increasing his company's regional presence and number of managed properties.
Ethical Business Practices
Publicly states that his business is grounded on the core values of being personal, proactive, and ethical, indicating this is a key part of his leadership style.

Media Appearances

George has no verified media appearances

Work History

1-2011 - 1-2024
Founder and CEO at & Co Group Ltd
10-2004 - 11-2010
Associate Director at Savills

Education

George has no verified education history

More Information

Social Presence :

Prographics :

Exp : 19 Location : Greater Oxford Area, United Kingdom Job Level : N/A Designation : Founder and CEO at & Co Group Ltd
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Insights For Selling To George

During A Call Or A Meeting

DO's

  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Build rapport, it will come handy to handle hard questions later
  • Share testimonials from known people and give multiple examples of product value

DONT's

  • Don’t rely excessively on your relationship with them to win the deal
  • Avoid making offhand commitments
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with George is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from George

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will George move?

  • They like to be detailed and take their time to arrive at decisions.
  • Can George take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And George

Personality Compatibility


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